Global Investors Inc

Global Investors, Inc.Terry Badger, 210-308-1221Director of Copyright Business Wire 2009. Endeca e-Business Forum and Discover 09 Provide Venue for Endeca Community toExplore Best Practices for Driving Online SuccessCAMBRIDGE, Mass.--(Business Wire)--Endeca Technologies, Inc., a search applications company, announced findings ofa survey conducted last week at Endeca`s European eBusiness Forum where morethan 150 business-to-business (B2B) and business-to-consumer (B2C) eCommerceexecutives gathered to explore how search applications can drive traffic,increase page views, and lift conversion rates, as well as connect people to theright information when and where they need it. Survey results suggest thatcommerce businesses can attract more customers and boost their bottom lines overthe next twelve months by providing a more personalized online experience. Executives from leading organizations including The Guardian, Haymarket MediaGroup, Kiddicare , Premier Farnell, RS Components, and Trader Media Groupattended this two-day event focused on industry trends and best practices toachieve online business success.

The eBusiness Forum Survey revealed that nearly75 percent of respondents agree that designing a personalized user experiencedrives revenue, customer loyalty, and site traffic. Almost 60 percent predictthat search engine marketing (SEM) and content spotlighting will be major focusareas for their eBusiness strategy for the next twelve months. "Our survey results validate what we hear from our customers and prospects everyday. In a world of web search, aggregators, and global competition, companiesmust differentiate their online presence," saidJason Purcell, Senior VicePresident of Marketing and Product Management, Endeca. "These firms needinnovative technology that easily integrates with current infrastructures tosupport the creativity of the business.

We help our customers build the searchapplications they need to access content of all kinds, and help them to continueto build on this investment year after year." Endeca`s seventh annual user conference, Discover 2009, will bring togethersenior IT and business executives from market leaders around the world. Underthe theme "New Fundamentals for the Future," the conference will explore how themost demanding commerce and media and publishing enterprises can use greaterinformation visibility to engage with customers, monetize existing assets, anddiscover innovative ways to drive traffic, increase page views, and liftconversion rates. Discover 2009 is being held at The Westin Copley Place Boston on June 8-10, 2009and features nearly 50 information-packed breakout sessions, livedemonstrations, and networking lunches led by retail, media, and search experts.Each will delve into how search applications address the challenges ofsatisfying the expectations of increasingly empowered customers. With theopportunity to discuss trends and exchange ideas, Discover 2009 offers anecessary forum to explore best practices and gain hands-on experience fordeveloping applications as today`s forward-thinking companies look forinnovative ways to connect with their target audiences. "Endeca and our business partners solve specific high-ROI business problems withlower cost of ownership, faster time-to-results, and greater value than anyalternative," said Purcell.

"At Discover, customers will get a clear sense ofhow Endeca continues to innovate on our technology and services to support theirvision and extend their leadership. More importantly, they will have theopportunity to tap into the collective experiences of some of the world's mostvisionary organizations." What: Endeca Discover 2009When: June 8-10, 2009 Where:The Westin Copley Place 10 Huntington AvenueBoston, MA For more detailed information on the conference agenda or to register, pleasevisit About EndecaEndeca is a leading provider of search applications. Search applications builton Endeca`s technology deliver the clearest visibility into information, drivinghundreds of millions of dollars in cost savings and increased revenue for ourcustomers. Powering these solutions is Endeca`s Information Access Platform, amajor enterprise search innovation based on a fundamentally new architecture forbuilding high-ROI applications that let users access any data from anywhere anyway they need it. With this improved information visibility, customers makebetter choices, and employees better decisions. More than 250 million end usersaround the world access information through Endeca solutions, which are in useat more than 600 leading organizations including: ABN AMRO, Boeing, CoxNewspapers, the U.S. Defense Intelligence Agency, Dell, Ford Motor Company,Hyatt, IBM, John Deere, the Library of Congress, Texas Instruments, andWalmart .

Headquartered in Cambridge, Mass., Endeca has operations in North America,Europe, and Asia. For more information: endeca or . Endeca Technologies, Inc.Alison Durant, 617-674-6335Director, Corporate Marketing & Copyright Business Wire 2009. U.S.